At a time when Twitter is experiencing unheard-of difficulties, social media behemoth Meta has said it is developing a new “text sharing” platform that will likely compete with it.
In a statement released late on Friday, Meta—the company that owns Facebook and WhatsApp—confirmed reports that it had begun developing the platform. A standalone, decentralized social network for text update sharing was being investigated, according to the statement.
The statement added:
We believe there’s an opportunity for a separate space where creators and public figures can share timely updates about their interests.
How much do we know about it?
Mastodon, a decentralized social media site that functions much like Twitter, is one of the platforms that the new Meta platform is intended to interact with. Users would then be able to share their posts on other networks thanks to this.
Twitter does not offer the feature. Elon Musk, the platform’s new owner, briefly outlawed Twitter accounts that shared links to other social media networks in December.
Because of their stringent technological borders, other networks like Instagram and YouTube also forbid such collaboration.
After a whistleblower claimed that the parent corporation of Facebook was aware of the harm that its platform was inflicting on users, it changed its name to Meta in 2021. The so-called metaverse, a fictitious 3D network based on virtual and augmented reality, was introduced by its founder Mark Zuckerberg but has since fallen short of expectations.
What Is Twitter’s Position?
Although Facebook and Twitter have long been competitors, Meta’s intention to introduce a “text-sharing app” coincides with a period of unheard-of change for Twitter.
The platform has seen disruptions, layoffs, and an exodus of advertisers since billionaire Elon Musk took over the business in October.
Following widespread layoffs and several employee walkouts that resulted in the loss of almost two-thirds of its employees, Twitter is reportedly working with a skeleton staff at this time. It is common to attribute recurring bugs to said layoffs.
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